Bottle of Lineage

Aspen Food & Wine

Aspen, CO
June 2024

We were proud to bring a taste of Waco to the cliffs of Colorado at this year's Food & Wine Classic in Aspen, a celebration of one-of-a-kind flavors from the country’s culinary and drinks leaders. Activating inside the Grand Tasting Pavilion, we invited guests to sample our award-winning whisky through curated cocktails and neat pours that paired perfectly with light bites provided by our friends at Helberg BBQ. Before attendees left our station, we gifted them bandanas designed by Sendero Provisions Co. as a memento of Waco to bring home with them.

Woman ordering drink at bar
View of event with mountains in the background
Spokesmodel talking to customers about Balcones' education wall
Two hands cheers'ing with Balcones' cocktails
Two women laughing and talking at the Balcones' bar
Crowd at Aspen Food and Wine

other events

Balcones Retreat TOTC 2024 signage
july 2024

Tales of the Cocktail

For the second year in a row, we joined the trade community in celebrating the talent redefining the drinks industry at Tales of the Cocktail.

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Balcones Retreat SXSW building sign
march 2024

SXSW

We shared a look into our innovative approach to whisky-making alongside top-tier creative talent at SXSW 2024.

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Someone looking at mural
2024

The Other Art Fair

We were proud to partner with The Other Art Fair to celebrate the artistry of whisky-making and the connection between craftsmanship and creativity.

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